I started as an SDR.
SDR. Then AE. Then Team Leader. Then VP Global Sales and Business Development, a role I held at both multinational corporations and early-stage startups across four continents. Twenty years. Hundreds of sales teams. Thousands of deals.
And throughout all of it, I kept seeing the same exact problem. Salespeople, and founders trying to sell themselves, hitting the same wall. They don't know who to sell to. They don't know how to sell. They don't know what to say in the actual call or email or follow-up. Not theory. Not frameworks. The actual words.
The big companies can solve this. They hire a CRO at $300K-$500K a year. But what about the founder closing deals themselves? The startup with 3 reps who can't afford a full-time CRO? That's who we built this for.
Born in the USSR in 1981, Tal immigrated to Israel in 1990. After serving as an officer in the Israeli Air Force, he earned a dual BA from Hebrew University in International Relations and Chinese Studies. He speaks Russian, Hebrew, English, and Chinese, and has spent his career selling and building sales teams across four continents.
His clients have included PepsiCo, Del Monte, Mars, ClinicMind, Teva Pharmaceuticals, TAG Medical, and dozens of B2B technology companies. He has five kids.
Full background at ksw.solutions →The proof point
TheDealMentor.AI was first deployed with a healthcare SaaS company, 8 reps. The results after implementing the KSW methodology:
This is the methodology we've charged up to $20,000/month to deliver manually as a Fractional CRO. TheDealMentor.AI is what happened when we realized it could scale.